Panera Catering Menu
Digital Asset Optimization

Panera's previous catering menu relied on an expensive, professionally printed trifold that complicated menu updates and limited digital sharing.

My team delivered a complete redesign of the printable catering menu format. We transitioned the asset to a versatile, multi-page PDF built for clarity, legibility, and effortless digital distribution. The solution optimized the flow of complex menu information (like customization and bulk deals) to provide a better offline browsing experience, reducing reliance on costly print runs and empowering the sales team with an easily updated digital document.